Your Facilitator
This is an intensive, hands-on program designed to get you to market — not to fill a notebook. Whether you're getting a business off the ground or pushing an existing one forward, we work together, in one room, over four Fridays.
Two minutes on why this cohort exists, who it's for, and what you'll walk away with. Hear it in his own words, then claim your seat.
Register nowOver a decade taking businesses to market across Nigeria — from MSMEs to banks, foundations and universities. This is the experience the GTM Series is distilled from.
Business support consultant helping BOI clients with documentation, proposals, financial modelling and valuation to secure major loans — at over a 70% success rate.
Lead trainer and financial-management consultant on Keystone Bank's SME clinic project, building the capacity of small businesses to grow and stay sustainable.
Project consultant on the Transforming Nigeria Youths Program at the EDC, Pan-Atlantic University, and business mentor to undergraduate entrepreneurs.
Co-founded a consulting firm for student entrepreneurs and built "Campus Hub," a software product for the University of Port Harcourt community — building ventures from zero.
Lead business developer for MSMEs and major companies across Lagos, Abuja and Port Harcourt — strategy, structure, branding, sales and systems that drive revenue.
Delivered corporate training for business advisors and account officers nationwide, sharpening how they serve and grow SME customers across the country.
Certified nationally as a Business Development Service Provider (SMEDAN). Work spanning Nigeria, the US, UK and India.
One session every Friday for four weeks. Each builds directly on the last, so you leave each week further along than you came in.
Join physically in Port Harcourt or attend live online. Same room, same energy, same outcomes — wherever you are.
Every week is a working lab. You bring your business; we ideate, refine, implement and fund it through to launch.
Each Friday moves your business one decisive stage forward — from a raw idea to a funded, live business.
New business or existing one — we shape solutions to real problems that people will actually pay for. We pin down what you're building and why it matters.
Ideas are great and plans are awesome — but they need to go through a brainstorm process to refine the details and come out as a fully structured, refined business plan.
We create a go-to-market strategy, set up our channels, implement real use-case situations, and then go live.
First we build a strong financial management model, then we explore multiple funding avenues, raise funding and launch — somehow, anyhow.
No "maybe", no "let me try", no "I'll do it later." You'll be live.
Once you register, a personal discovery call is scheduled with John Lanre Abraham to understand your needs, scope your business, and set a strategic direction — all before the sessions even begin. You walk in with a plan, not a blank page.
This isn't a generic class. Your discovery call means the four weeks are built around where your business actually is — so no time is wasted and every session moves you forward.
Secure one of the 25 seats. Payment validates your spot in the cohort.
Meet one-on-one with JLA to scope your business and set direction before week 1.
Move through the four labs with a clear plan — and launch by week 4.
This is not a training, a seminar or an event. It's a high-impact, high-level approach to business development — crafted from years of experience, stripped of the complex and unnecessary, focused on what truly matters. In the end, you must go to market. Before you sign up, make up your mind to be disciplined, intentional and hardworking. Business is war and strategy is everything.
Kept deliberately small to create real focus and attention on every single business in the room.
You must be present for all four. Miss one day and you're out — no exceptions.
There will be weekly projects and tasks. Completing all of them, as directed, is compulsory.
You must be ready to implement now. We all go to market by week 4 — no matter what.
Your spot is confirmed only once payment is made. No payment, no seat.
This is the whole point. No theory for theory's sake, no endless planning. By the time we're done, your business is live and in front of real customers. That's the promise — and the standard.
All my best,
John Lanre Abraham.
Cohort 1 only. From Cohort 2 the price is ₦25,000 — you'll never see this figure again.
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Not ready to register yet? Join the WhatsApp group to connect directly with John Lanre Abraham, ask questions, and learn more about the GTM Series before you commit.